Regional launch of TIC Americas and Eco-Challenge in Tegucigalpa, Honduras

The Young Americas Business Trust (YABT) and the Organization of American States (OAS) is preparing to launch Eco-Challenge Central America within the XI edition of the Talent and Innovation Competition (TIC Americas) and its special category, Eco-Challenge. The latter is the special category of Environmental Innovation TIC Americas co-organized by PepsiCo Beverages Latinomérica and sponsored by CBC and Postobón.

For the third consecutive year, the Central American Bottling Corporation (CBC) and the YABT work together to support young entrepreneurs of Honduras and Central America through Eco-Challenge Central America.

We invite young people to participate in the regional launch of TIC Americas and Eco-Challenge. Participants can be part of the most important program of the Americas and make your business idea into reality through access to mentors, customers and investors throughout Latin America and the Caribbean.

This event will take place on Wednesday, October 14, in the Honduran Council of Private Enterprise. Those interested in attending should register at Space is limited and participation is free, so we recommend registrations to be made as soon as possible.

TIC Americas is made for youth between 18 and 34 years old, who have an idea and / or business to propose solutions. Such ideas are directed to the social, environmental and economic challenges facing our countries in Latin America and the Caribbean.

Through TIC Americas, young people can accelerate their businesses, participate in training and have access to a global network of contacts. Young people can register in three categories: start-up, SMEs, and the Eco-Challenge. For this edition, the Eco-Challenge aims to support young entrepreneurs environmental solutions. There are four major challenges: access to water, recycling and massive collection of PET bottles, sustainable agriculture, and a mobile application to promote eco-sustainable styles of life.

The finalists will have the opportunity to connect with mentors, investors, representatives of the private sector, international and government agencies at the highest level. These contacts promote projects and make them sustainable and successful businesses in Latin America and the Caribbean. The final will take place in June 2016 under the XLVI General Assembly of the OAS.

WHAT: Launch of Regional TIC Americas and Eco-Challenge

WHEN: Wednesday, October 14, 2015. Hours: 3:00 to 5:00 pm

WHERE: Auditorium Amílcar Bulnes, Honduran Council of Private Enterprise



The Talent and Innovation Competition of the Americas (TIC Americas) is an international platform for entrepreneurship and business accelerator for young entrepreneurs and start-ups led by the Young Americas Business Trust (YABT) with the support of the Organization of American States (OAS).

In 2009, PepsiCo and YABT partnered to create the Eco-Challenge, a category of awards within TIC Americas, focusing on innovative projects that offer creative solutions to environmental problems. Three years ago, CBC joined PepsiCo and YABT to support Eco-Challenge category of Central America. In 2015, Postobón joined to reinforce the Eco-Challenge in Colombia. The category has grown steadily since its first edition, where 300 teams from across the region were registered to participate. Only in 2015, 1,522 teams from 34 countries took the Eco-Challenge, demonstrating the increasing participation of youth in creating innovative solutions to environmental problems.


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